About LURU

The thinking Bangalorean's companion to the city

LURU is a love letter to Bengaluru — a print magazine, a weekly newsletter, video minis, and in-person events. Threaded together with the wit, warmth, and curiosity of ordinary, extraordinary Bangaloreans, LURU is built to nourish your mind and enrich your inner life.

The Team

Made by Bangaloreans

Editor-in-Chief

Nandini V.

A pseudonymous Indian writer and journalist. She uses a pen name because it frees her from identifying too closely with anything she produces.

Senior Editor

Drishti Rakhra

A teacher, reader, and writer. When she's not reading women, she's trying to find new ways of writing about them.

@drishtirakhra

Digital Editor

Joshua Muyiwa

A Bengaluru-based poet and writer. Here, he leads the LURU Newsletter and co-produces LURU Minis.

@silverbangled

Creative Director

Ghuvna

A multidisciplinary designer and musician with 10+ years of brand experience, Ghuvna likes to make things.

@ghuvna

Design Lead

Aditya Bharadwaj

By trade a designer, by hobby a gardener and hot-sauce alchemist. Aditya reimagines culture and identity through interdisciplinary design.

@badie__a

Executive Producer

Nikhil Ravichandar

An applied behavioural scientist and the self-styled "Head of BS" (Behavioural Science, obviously) at Dead End Right Studios. When not overthinking human behaviour, he's busy negotiating with a one-year-old who always wins.

Creative Producer & Photographer

Gaurav Krishna

Creative Director at Dead End Right Studios, Gaurav is a multidisciplinary storyteller with a distinctive voice shaped by his expertise in film, photography, and sound design.

@avakkai

Partnerships Lead

Yamuna Kali

With a background in theatre, history, international law, and human rights, Yamuna's work focuses on people's resistance against systems of oppression.

Operations

Rashmi Kamath

Keeps every LURU moving — from the press to the post to your doorstep.

LinkedIn ↗

Events & Communications Lead

Harshitha KJ

Runs LURU's events and gets the magazine out into the city's hands.

LinkedIn ↗

In the wild

Find LURU at independent bookstores across Bengaluru

LURU is stocked at partner bookstores and concept stores around the city — the full list is coming to this page.

Want to stock LURU?

Write to us →

What we make

One love letter, four forms

Print · Thrice a year

The Magazine

Each issue picks apart a single theme, taking you across town through tales and travels, both real and imagined. Plus: new, original art, photography, and design to refresh the eyes through which you see the world. Buy it here or head to one of our partner bookstores.

Shop now →

Email · Every Wednesday · Free

The Newsletter

Our staffers criss-cross the city to spill its secrets, uncover its quirks, and dive into its thriving subcultures. Meet Bengaluru's cutting-edge artists, off-beat entrepreneurs, and maverick change-makers who continue to reinvent the city we know and love.

Subscribe — it's free →

Video shorts

LURU Minis

Luru Diaries takes you down Bengaluru's back-alleys to reveal hidden treasures. Pop into artists' studios with Luru Hangs, be the fly on the wall in Luru Discussions, sneak into a music room with Luru Gigs, or discover a happy surprise with Joy in Luru.

View minis →

In person

Events

We host a range of in-person events, from flea markets and pop-ups to talks, performances, and workshops. Follow our social media pages for upcoming events — or get in touch to explore a creative collaboration.

editor@lurumagazine.com →